Media psychology optimization project at UNICEF Germany

A group of young people in front of a blue UNICEF-branded wall next to a Christmas tree decorated in blue.

Photo: THI

This semester, students on the Media Psychology & Digital Business (MPS) bachelor's degree course at THI Business School have been working on a media psychology optimization project to examine how UNICEF's work against child labour can be supported through media psychology interventions. Based on a comprehensive analysis, the students developed a total of 12 communication concepts and presented them at UNICEF Germany in Cologne on December 6. The project was accompanied by course program director Prof. Dr. Eric Eller: "Thank you UNICEF Germany for the great opportunity and cooperation - and to the student team for the great work and for your many creative ideas".