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Digital Business

Digital Business

The Digital Business degree programme offers working professionals the opportunity to qualify for challenging fields of activity in the digital economy alongside their career. It is a practice-orientated degree programme based on the latest scientific findings and methods. The course of study includes teaching basic skills as well as analysing and problem-solving application-related examples from the digital economy. The management-oriented degree programme also aims to impart key qualifications.

Apply now
Degree
Bachelor of Arts (B. A.)
Duration
7 semesters (with typical crediting)
Start of studies
Summer & Winter
Main teaching language
German
Admission restricted
No
Location
THI
Type of degree program
Full-time
ECTS
210
Accreditation
Yes

Digital experts for the world of work 4.0

Curriculum Digital Business

Presentation of curriculums
Semester
1st Semester

  1. Wahlpflichtmodul 1

    5 ECTS

  2. Wahlpflichtmodul 2

    5 ECTS

  3. Wahlpflichtmodul 3

    5 ECTS

  4. Wahlpflichtmodul 4

    5 ECTS
Wahlpflichtmodul 1

5 ECTS
Wahlpflichtmodul 2

5 ECTS
Wahlpflichtmodul 3

5 ECTS
Wahlpflichtmodul 4

5 ECTS

  1. Wahlpflichtmodul 5

  2. Wahlpflichtmodul 6

  3. Wahlpflichtmodul 7

  4. Wahlpflichtmodul 8

Wahlpflichtmodul 5

Wahlpflichtmodul 6

Wahlpflichtmodul 7

Wahlpflichtmodul 8

  1. Allg. BWL

    5 ECTS

  2. Organisation und Prozessmanagement

    5 ECTS

  3. Grundlagen Digital Business

    5 ECTS

  4. Internettechnologien

    5 ECTS
Allg. BWL

5 ECTS
Organisation und Prozessmanagement

5 ECTS
Grundlagen Digital Business

5 ECTS
Internettechnologien

5 ECTS

  1. Grundlagen der Softwareentwicklung

    5 ECTS

  2. Personalmangement

    5 ECTS

  3. Digital Services: Frontend

    5 ECTS

  4. Projektmanagement

    5 ECTS
Grundlagen der Softwareentwicklung

5 ECTS
Personalmangement

5 ECTS
Digital Services: Frontend

5 ECTS
Projektmanagement

5 ECTS

  1. Quantitative Methoden und wissenschaftl. Arbeiten

    5 ECTS

  2. Artificial intelligence in Business

    5 ECTS

  3. Digital Services: Frontend

    5 ECTS

  4. Logistik

    5 ECTS
Quantitative Methoden und wissenschaftl. Arbeiten

5 ECTS
Artificial intelligence in Business

5 ECTS
Digital Services: Frontend

5 ECTS
Logistik

5 ECTS

  1. Rechnungswesen

    5 ECTS

  2. Agile Methoden

    5 ECTS

  3. IT-Management

    5 ECTS

  4. English

    5 ECTS
Rechnungswesen

5 ECTS
Agile Methoden

5 ECTS
IT-Management

5 ECTS
English

5 ECTS

  1. Business Strategy and Digital Business Models

    5 ECTS

  2. IT Security Management

    5 ECTS

  3. Digital Marketing

    5 ECTS

  4. Business Intelligence und Business Analytics

    5 ECTS
Business Strategy and Digital Business Models

5 ECTS
IT Security Management

5 ECTS
Digital Marketing

5 ECTS
Business Intelligence und Business Analytics

5 ECTS

  1. Praxissemester

    17 ECTS
Praxissemester

17 ECTS

  1. Praxissemester

    13 ECTS
Praxissemester

13 ECTS

  1. CSR und Sustainability

    5 ECTS

  2. IT- und digital Business Recht

    5 ECTS

  3. Digital Entrepreneurship

    5 ECTS

  4. Projekt

    5 ECTS
CSR und Sustainability

5 ECTS
IT- und digital Business Recht

5 ECTS
Digital Entrepreneurship

5 ECTS
Projekt

5 ECTS

  1. Vertiefungsseminar

    5 ECTS

  2. Seminar zur Bachelorarbeit

    3 ECTS

  3. Bachelorarbeit

    12 ECTS
Vertiefungsseminar

5 ECTS
Seminar zur Bachelorarbeit

3 ECTS
Bachelorarbeit

12 ECTS
Curriculum Digital Business — Overview of all semesters and modules
1. Semester
  • Wahlpflichtmodul 1
  • Wahlpflichtmodul 2
  • Wahlpflichtmodul 3
  • Wahlpflichtmodul 4
2. Semester
  • Wahlpflichtmodul 5
  • Wahlpflichtmodul 6
  • Wahlpflichtmodul 7
  • Wahlpflichtmodul 8
3. Semester
  • Allg. BWL
  • Organisation und Prozessmanagement
  • Grundlagen Digital Business
  • Internettechnologien
4. Semester
  • Grundlagen der Softwareentwicklung
  • Personalmangement
  • Digital Services: Frontend
  • Projektmanagement
5. Semester
  • Quantitative Methoden und wissenschaftl. Arbeiten
  • Artificial intelligence in Business
  • Digital Services: Frontend
  • Logistik
6. Semester
  • Rechnungswesen
  • Agile Methoden
  • IT-Management
  • English
7. Semester
  • Business Strategy and Digital Business Models
  • IT Security Management
  • Digital Marketing
  • Business Intelligence und Business Analytics
8. Semester
  • Praxissemester
9. Semester
  • Praxissemester
10. Semester
  • CSR und Sustainability
  • IT- und digital Business Recht
  • Digital Entrepreneurship
  • Projekt
11. Semester
  • Vertiefungsseminar
  • Seminar zur Bachelorarbeit
  • Bachelorarbeit

Interesting Facts

  1. Graduates of this degree programme can take on project and management tasks in internationally oriented medium-sized and large companies along the entire digital value chain.
    The future fields of activity of graduates focus on the following sectors:
    - broad employment opportunities in industry, trade and finance
    - in start-ups
    - as well as in media, service and consulting companies

    Typical project tasks in the professional field of digital business in internationally oriented medium-sized and large companies in all sectors (selection):
    - Design, development and implementation of digital business services
    - Digital business architecture management
    - Digital business governance
    - Integration of digital business services into business processes along the value chain
    - Digital business intelligence & digital business analyticsDigital Business Intelligence & Digital Business Analytics
    Typical management tasks in the professional field of digital business in internationally orientated medium-sized and large companies in all sectors (selection)*:
    - Strategic management incl. Development of Digital Business Models
    - Digital Business Services Portfolio Management
    - Product Management for Digital Business Services
    - Business Development for Digital Business Models & Digital Business Services
    -Management and development of customer and supplier relationships (CRM, SRM) on the basis of digital business services

    The degree programme provides the best prerequisites for setting up a company within the entire digital value chain in all industries
    * after gaining relevant professional experience

  2. Recognition of competences

    In the B.A. Digital Business degree programme, there is a competence-oriented recognition of knowledge and skills acquired professionally and outside of higher education as well as prior academic achievements. This ensures that students do not have to study content in which they have already acquired equivalent competences.
    The following competences can be recognised:
    - Upgrading training
    - Professional skills
    - Achievements from degree programmes at other colleges and universities
    Depending on your previous education, the crediting of skills can shorten your study time by several semesters. Send a non-binding request for information to the contact persons at the Campus for Continuing Education listed here to find out more about credit transfer.

Counselling and application
For individual counselling before and during the application phase, please get in touch with the named contact persons at the Campus for Continuing Education. The relevant contact details can be found on this page.

Applications for this degree programme are made online.

There you will receive all relevant information on the application formalities and have the opportunity to track your application progress online.
The application period for the summer semester begins on 15 November, for the winter semester on 2 May of each year.

University entrance qualification acquired abroad

If the higher education entrance qualification was obtained abroad, a preliminary examination of the higher education entrance qualification by uni-assist is required.

Please note that it may take 4 to 6 weeks for uni-assist to process your application.

You can find further information on applying to university from abroad on the website Applying to university from abroad.

Questions

Any questions?

Do you have any questions about applications, admission, enrolment, student finance, accommodation or other general topics? If so, please use our contact form and select the relevant topic. This will ensure your enquiry is sent directly to the relevant contact person(s) and can be answered quickly and effectively.

Application Choice of degree programme Suitability & Authorisation Funding Life & Living Internationals

People

Study programme director

Study programme supervisor

  1. Prof. Dr. Jürgen Hofmann

    Professor emeritus

Other programmes you may be interested in

  1. Media Psychology and Digital Business

    Bachelor of Science (B. Sc.)

    Digital business models, platform economics, e-commerce and data analytics define the academic profile of Media Psychology and Digital Business. Its subject areas cover digital transformation, process design and technology-driven innovation. The result is business expertise focused on digital value creation and market change.

    About the degree program
  2. [Translate to English:] Studierende in der Vorlesung Statistical Modeling

    Data Science in Engineering and Management

    Bachelor of Engineering (B. Eng.)

    Data scientists are shaping the future of innovation. Today, vast amounts of data are generated across virtually every industry, but turning that data into meaningful insights requires a unique combination of analytical, technical, and strategic skills. This programme combines statistics, programming, machine learning, and data management with real-world engineering and business applications. Graduates are prepared to tackle challenges in fields ranging from artificial intelligence and digital technologies to industry, mobility, healthcare, and finance.

    About the degree program

  3. Business Administration

    Bachelor of Arts (B. A.)

    A sound grounding in business administration is the foundation for successful business management. The Business Administration degree programme combines practical management content with strategic thinking and prepares students for a wide range of roles in the fields of business development, marketing, human resources and project management.

    About the degree program

  4. Digital Business Management

    Master of Business Administration (MBA)

    Digital transformation presents companies with new strategic and organisational challenges. The MBA in Digital Business Management combines management expertise with digital know-how, equipping students to successfully shape change processes, innovations and digital business models.

    About the degree program

Digital Business

The Digital Business degree programme offers working professionals the opportunity to qualify for challenging fields of activity in the digital economy alongside their career. It is a practice-orientated degree programme based on the latest scientific findings and methods. The course of study includes teaching basic skills as well as analysing and problem-solving application-related examples from the digital economy. The management-oriented degree programme also aims to impart key qualifications.

Apply now
Degree
Bachelor of Arts (B. A.)
Duration
7 semesters (with typical crediting)
Start of studies
Summer & Winter
Main teaching language
German
Admission restricted
No
Location
THI
Type of degree program
Full-time
ECTS
210
Accreditation
Yes

Digital experts for the world of work 4.0

Curriculum Digital Business

Presentation of curriculums
Semester
1st Semester

  1. Wahlpflichtmodul 1

    5 ECTS

  2. Wahlpflichtmodul 2

    5 ECTS

  3. Wahlpflichtmodul 3

    5 ECTS

  4. Wahlpflichtmodul 4

    5 ECTS
Wahlpflichtmodul 1

5 ECTS
Wahlpflichtmodul 2

5 ECTS
Wahlpflichtmodul 3

5 ECTS
Wahlpflichtmodul 4

5 ECTS

  1. Wahlpflichtmodul 5

  2. Wahlpflichtmodul 6

  3. Wahlpflichtmodul 7

  4. Wahlpflichtmodul 8

Wahlpflichtmodul 5

Wahlpflichtmodul 6

Wahlpflichtmodul 7

Wahlpflichtmodul 8

  1. Allg. BWL

    5 ECTS

  2. Organisation und Prozessmanagement

    5 ECTS

  3. Grundlagen Digital Business

    5 ECTS

  4. Internettechnologien

    5 ECTS
Allg. BWL

5 ECTS
Organisation und Prozessmanagement

5 ECTS
Grundlagen Digital Business

5 ECTS
Internettechnologien

5 ECTS

  1. Grundlagen der Softwareentwicklung

    5 ECTS

  2. Personalmangement

    5 ECTS

  3. Digital Services: Frontend

    5 ECTS

  4. Projektmanagement

    5 ECTS
Grundlagen der Softwareentwicklung

5 ECTS
Personalmangement

5 ECTS
Digital Services: Frontend

5 ECTS
Projektmanagement

5 ECTS

  1. Quantitative Methoden und wissenschaftl. Arbeiten

    5 ECTS

  2. Artificial intelligence in Business

    5 ECTS

  3. Digital Services: Frontend

    5 ECTS

  4. Logistik

    5 ECTS
Quantitative Methoden und wissenschaftl. Arbeiten

5 ECTS
Artificial intelligence in Business

5 ECTS
Digital Services: Frontend

5 ECTS
Logistik

5 ECTS

  1. Rechnungswesen

    5 ECTS

  2. Agile Methoden

    5 ECTS

  3. IT-Management

    5 ECTS

  4. English

    5 ECTS
Rechnungswesen

5 ECTS
Agile Methoden

5 ECTS
IT-Management

5 ECTS
English

5 ECTS

  1. Business Strategy and Digital Business Models

    5 ECTS

  2. IT Security Management

    5 ECTS

  3. Digital Marketing

    5 ECTS

  4. Business Intelligence und Business Analytics

    5 ECTS
Business Strategy and Digital Business Models

5 ECTS
IT Security Management

5 ECTS
Digital Marketing

5 ECTS
Business Intelligence und Business Analytics

5 ECTS

  1. Praxissemester

    17 ECTS
Praxissemester

17 ECTS

  1. Praxissemester

    13 ECTS
Praxissemester

13 ECTS

  1. CSR und Sustainability

    5 ECTS

  2. IT- und digital Business Recht

    5 ECTS

  3. Digital Entrepreneurship

    5 ECTS

  4. Projekt

    5 ECTS
CSR und Sustainability

5 ECTS
IT- und digital Business Recht

5 ECTS
Digital Entrepreneurship

5 ECTS
Projekt

5 ECTS

  1. Vertiefungsseminar

    5 ECTS

  2. Seminar zur Bachelorarbeit

    3 ECTS

  3. Bachelorarbeit

    12 ECTS
Vertiefungsseminar

5 ECTS
Seminar zur Bachelorarbeit

3 ECTS
Bachelorarbeit

12 ECTS
Curriculum Digital Business — Overview of all semesters and modules
1. Semester
  • Wahlpflichtmodul 1
  • Wahlpflichtmodul 2
  • Wahlpflichtmodul 3
  • Wahlpflichtmodul 4
2. Semester
  • Wahlpflichtmodul 5
  • Wahlpflichtmodul 6
  • Wahlpflichtmodul 7
  • Wahlpflichtmodul 8
3. Semester
  • Allg. BWL
  • Organisation und Prozessmanagement
  • Grundlagen Digital Business
  • Internettechnologien
4. Semester
  • Grundlagen der Softwareentwicklung
  • Personalmangement
  • Digital Services: Frontend
  • Projektmanagement
5. Semester
  • Quantitative Methoden und wissenschaftl. Arbeiten
  • Artificial intelligence in Business
  • Digital Services: Frontend
  • Logistik
6. Semester
  • Rechnungswesen
  • Agile Methoden
  • IT-Management
  • English
7. Semester
  • Business Strategy and Digital Business Models
  • IT Security Management
  • Digital Marketing
  • Business Intelligence und Business Analytics
8. Semester
  • Praxissemester
9. Semester
  • Praxissemester
10. Semester
  • CSR und Sustainability
  • IT- und digital Business Recht
  • Digital Entrepreneurship
  • Projekt
11. Semester
  • Vertiefungsseminar
  • Seminar zur Bachelorarbeit
  • Bachelorarbeit

Interesting Facts

  1. Graduates of this degree programme can take on project and management tasks in internationally oriented medium-sized and large companies along the entire digital value chain.
    The future fields of activity of graduates focus on the following sectors:
    - broad employment opportunities in industry, trade and finance
    - in start-ups
    - as well as in media, service and consulting companies

    Typical project tasks in the professional field of digital business in internationally oriented medium-sized and large companies in all sectors (selection):
    - Design, development and implementation of digital business services
    - Digital business architecture management
    - Digital business governance
    - Integration of digital business services into business processes along the value chain
    - Digital business intelligence & digital business analyticsDigital Business Intelligence & Digital Business Analytics
    Typical management tasks in the professional field of digital business in internationally orientated medium-sized and large companies in all sectors (selection)*:
    - Strategic management incl. Development of Digital Business Models
    - Digital Business Services Portfolio Management
    - Product Management for Digital Business Services
    - Business Development for Digital Business Models & Digital Business Services
    -Management and development of customer and supplier relationships (CRM, SRM) on the basis of digital business services

    The degree programme provides the best prerequisites for setting up a company within the entire digital value chain in all industries
    * after gaining relevant professional experience

  2. Recognition of competences

    In the B.A. Digital Business degree programme, there is a competence-oriented recognition of knowledge and skills acquired professionally and outside of higher education as well as prior academic achievements. This ensures that students do not have to study content in which they have already acquired equivalent competences.
    The following competences can be recognised:
    - Upgrading training
    - Professional skills
    - Achievements from degree programmes at other colleges and universities
    Depending on your previous education, the crediting of skills can shorten your study time by several semesters. Send a non-binding request for information to the contact persons at the Campus for Continuing Education listed here to find out more about credit transfer.

Counselling and application
For individual counselling before and during the application phase, please get in touch with the named contact persons at the Campus for Continuing Education. The relevant contact details can be found on this page.

Applications for this degree programme are made online.

There you will receive all relevant information on the application formalities and have the opportunity to track your application progress online.
The application period for the summer semester begins on 15 November, for the winter semester on 2 May of each year.

University entrance qualification acquired abroad

If the higher education entrance qualification was obtained abroad, a preliminary examination of the higher education entrance qualification by uni-assist is required.

Please note that it may take 4 to 6 weeks for uni-assist to process your application.

You can find further information on applying to university from abroad on the website Applying to university from abroad.

Questions

Any questions?

Do you have any questions about applications, admission, enrolment, student finance, accommodation or other general topics? If so, please use our contact form and select the relevant topic. This will ensure your enquiry is sent directly to the relevant contact person(s) and can be answered quickly and effectively.

Application Choice of degree programme Suitability & Authorisation Funding Life & Living Internationals

People

Study programme director

Study programme supervisor

  1. Prof. Dr. Jürgen Hofmann

    Professor emeritus

Other programmes you may be interested in

  1. Media Psychology and Digital Business

    Bachelor of Science (B. Sc.)

    Digital business models, platform economics, e-commerce and data analytics define the academic profile of Media Psychology and Digital Business. Its subject areas cover digital transformation, process design and technology-driven innovation. The result is business expertise focused on digital value creation and market change.

    About the degree program
  2. [Translate to English:] Studierende in der Vorlesung Statistical Modeling

    Data Science in Engineering and Management

    Bachelor of Engineering (B. Eng.)

    Data scientists are shaping the future of innovation. Today, vast amounts of data are generated across virtually every industry, but turning that data into meaningful insights requires a unique combination of analytical, technical, and strategic skills. This programme combines statistics, programming, machine learning, and data management with real-world engineering and business applications. Graduates are prepared to tackle challenges in fields ranging from artificial intelligence and digital technologies to industry, mobility, healthcare, and finance.

    About the degree program

  3. Business Administration

    Bachelor of Arts (B. A.)

    A sound grounding in business administration is the foundation for successful business management. The Business Administration degree programme combines practical management content with strategic thinking and prepares students for a wide range of roles in the fields of business development, marketing, human resources and project management.

    About the degree program

  4. Digital Business Management

    Master of Business Administration (MBA)

    Digital transformation presents companies with new strategic and organisational challenges. The MBA in Digital Business Management combines management expertise with digital know-how, equipping students to successfully shape change processes, innovations and digital business models.

    About the degree program
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