The Digital Business degree programme offers working professionals the opportunity to qualify for challenging fields of activity in the digital economy alongside their career. It is a practice-orientated degree programme based on the latest scientific findings and methods. The course of study includes teaching basic skills as well as analysing and problem-solving application-related examples from the digital economy. The management-oriented degree programme also aims to impart key qualifications.
Digital Business (B. A.)
Digital experts for the world of work 4.0Bachelor of Arts (B. A.)
7 semesters (with typical crediting)
Summer & Winter
Yes
German
English
1,950 per semester + € 82 student union fee
THI
1. Semester
Wahlpflichtmodul 1
5 ECTS
Wahlpflichtmodul 2
5 ECTS
Wahlpflichtmodul 3
5 ECTS
Wahlpflichtmodul 4
5 ECTS
2. Semester
Wahlpflichtmodul 5
Wahlpflichtmodul 6
Wahlpflichtmodul 7
Wahlpflichtmodul 8
3. Semester
Allg. BWL
5 ECTS
Organisation und Prozessmanagement
5 ECTS
Grundlagen Digital Business
5 ECTS
Internettechnologien
5 ECTS
4. Semester
Grundlagen der Softwareentwicklung
5 ECTS
Personalmangement
5 ECTS
Digital Services: Frontend
5 ECTS
Projektmanagement
5 ECTS
5. Semester
Quantitative Methoden und wissenschaftl. Arbeiten
5 ECTS
Artificial intelligence in Business
5 ECTS
Digital Services: Frontend
5 ECTS
Logistik
5 ECTS
6. Semester
Rechnungswesen
5 ECTS
Agile Methoden
5 ECTS
IT-Management
5 ECTS
English
5 ECTS
7. Semester
Business Strategy and Digital Business Models
5 ECTS
IT Security Management
5 ECTS
Digital Marketing
5 ECTS
Business Intelligence und Business Analytics
5 ECTS
8. Semester
Praxissemester
17 ECTS
9. Semester
Praxissemester
13 ECTS
10. Semester
CSR und Sustainability
5 ECTS
IT- und digital Business Recht
5 ECTS
Digital Entrepreneurship
5 ECTS
Projekt
5 ECTS
11. Semester
Vertiefungsseminar
5 ECTS
Seminar zur Bachelorarbeit
3 ECTS
Bachelorarbeit
12 ECTS
Quick Info
Counselling and application
For individual counselling before and during the application phase, please get in touch with the named contact persons at the Campus for Continuing Education. The relevant contact details can be found on this page.
Applications for this degree programme are made online.
There you will receive all relevant information on the application formalities and have the opportunity to track your application progress online.
The application period for the summer semester begins on 15 November, for the winter semester on 2 May of each year.
University entrance qualification acquired abroad
If the higher education entrance qualification was obtained abroad, a preliminary examination of the higher education entrance qualification by uni-assist is required.
Please note that it may take 4 to 6 weeks for uni-assist to process your application.
You can find further information on applying to university from abroad on the website Applying to university from abroad.
Graduates of this degree programme can take on project and management tasks in internationally oriented medium-sized and large companies along the entire digital value chain.
The future fields of activity of graduates focus on the following sectors:
- broad employment opportunities in industry, trade and finance
- in start-ups
- as well as in media, service and consulting companies
Typical project tasks in the professional field of digital business in internationally oriented medium-sized and large companies in all sectors (selection):
- Design, development and implementation of digital business services
- Digital business architecture management
- Digital business governance
- Integration of digital business services into business processes along the value chain
- Digital business intelligence & digital business analyticsDigital Business Intelligence & Digital Business Analytics
Typical management tasks in the professional field of digital business in internationally orientated medium-sized and large companies in all sectors (selection)*:
- Strategic management incl. Development of Digital Business Models
- Digital Business Services Portfolio Management
- Product Management for Digital Business Services
- Business Development for Digital Business Models & Digital Business Services
-Management and development of customer and supplier relationships (CRM, SRM) on the basis of digital business services
The degree programme provides the best prerequisites for setting up a company within the entire digital value chain in all industries
* after gaining relevant professional experience
In the B.A. Digital Business degree programme, there is a competence-oriented recognition of knowledge and skills acquired professionally and outside of higher education as well as prior academic achievements. This ensures that students do not have to study content in which they have already acquired equivalent competences.
The following competences can be recognised:
- Upgrading training
- Professional skills
- Achievements from degree programmes at other colleges and universities
Depending on your previous education, the crediting of skills can shorten your study time by several semesters. Send a non-binding request for information to the contact persons at the Campus for Continuing Education listed here to find out more about credit transfer.
You can find the accreditation status or the accreditation certificate on the website for quality management.
Study programme director

Study programme supervisor

Module Handbook
The module handbook describes the modules that form part of a degree programme. It contains information on entry requirements, course content and learning objectives, ECTS credits, duration, workload, reading lists, types of assessment, lecturers and module coordinators for the modules and courses within the degree programme.
Study and Examination Regulations
The study and examination regulations can be found on the website of the Legal Department.

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