Prof. Dr. Bernd Scheed
Dean of THI Business School
Vita
- Since 2009 at THI Business School
- Since 2012 Dean of THI Business School
- 2008-2009: Heilbronn University: Professor of International Marketing and Sales
- 2005-2008: Vodafone Czech Republic, Prague: Head of Marketing / CRM
- 2000-2005: Diamondcluster International: Management consulting / interim management with a focus on telecommunications in Central and Eastern Europe
- 1996-2000: Booz Allen & Hamilton: Management consulting, Information Technology Group
- 1990-1995: Catholic University of Eichstätt/WFI: Degree in business management (Diplom-Kaufmann), followed by work-study doctorate in the field of data mining in marketing
Research
Research projects in the areas of strategic management, international management and B2B marketing as well as strategic sales management in industrial goods companies.