The focus of International Summer School Entrepreneurship lies on teams developing a service or a product that offers a possible solution to a real problem, e.g. ecommerce solution or app development. Participants will have to pitch their final approach before a jury board and have to hand in a design brief or business plan.

We are currently preparing a new programme for you. You will find more information here shortly.

Course description

Click on the active heading to see detailed information on the course work on offer.

Please note that this programme overview can be subject to alterations.

  • kick-off: introduction & expectations
  • entrepreneurial action: business opportunities (lecture)
  • identifiying painpoints (lecture)
  • wrap-up and next steps
  • developing your business idea (lecture)
  • forming teams & design thinking workshop
  • presentations: problem space & ideation
  • wrap-up and next steps
  • value proposition (lecture)
  • pain point validation & value proposition (teamwork)
  • presentations: value proposition
  • wrap-up and next steps
  • product market fit (lecture)
  • guest speaker
  • minimal viabel product: lean startup concept (lecture)
  • prototyping: building your 1st level MVP (teamwork)
  • presentation: MVP setup
  • wrap-up
  • prototyping: building your 1st level MVP (teamwork)
  • business model development: lean startup concept (lecture)
  • pivoting to MVP 2nd level (teamwork)
  • wrap-up an next steps
  • sales & marketing (lecture)
  • guest speaker
  • presentations: MVP-2
  • wrap-up and next steps
  • business concept (incl. support programs, ecosystem and legal environment - lecture)
  • preparing business concept (teamwork)
  • wrap-up an next steps
  • the pitch (lecture)
  • finish business concept (teamwork)
  • hand-in final business concept
  • preparing final pitches (teamwork)
  • final pitches
  • wrap-up
  • lunch party & farewell


Prof. Dr. Martin Bader
Studiengangleiter Entrepreneurship & Digital Business, Gründungsbeauftragter der Business School

+49 841 9348-3344
Prof. Dr. Thomas A. Shirley
San Jose State University (USA)


If you have any questions, please do not hesitate to contact us:

We look forward to welcoming you to Ingolstadt!