Symposium "Digital Business Models: Developing - Implementing - Marketing" at THI

Young man looking at a tablet

Illustrative picture. Source: CR Fraunhofer IGCV / Bernd Müller photographie

THI Business School together with the Center of Competence for Small and Medium-Sized Enterprises 4.0 Augsburg organizes a symposium entitled "Digital Business Models: Developing - Implementing - Marketing" at THI. Due to Corona the symposium had to be postponed. New date is Tuesday, 9 March 2021.

The event is aimed at decision-makers in small and medium-sized enterprises (SME). It focuses on the opportunities offered by digital business models in global competition - especially in times of crisis. Participants will learn how they can successfully develop, implement and market digital business models for their companies. Experts from science and industry will give compact presentations on the current state of research and discuss best-practice examples from SMEs. In workshops, the participants exchange new ideas and approaches, and there is also time for networking.

The event is free of charge and takes place from 14 to 18.30 hrs in room G107 of THI. For more information: www.thi.de/go/symposium-digitale-geschaeftsmodelle (German only)